High proportion of decision-makers, unique range of innovations and high-caliber ancillary program

After four days, the MEDICA and COMPAMED trade fairs in Düsseldorf, Germany, have impressively confirmed their outstanding positions as platforms for global medical technology business and professional exchange at the highest level. “Contributing factors were the strong appeal to international visitors, the high proportion of decision-makers, the high-caliber accompanying program and the unique variety of innovations along the entire added value chain”, summarized Erhard Wienkamp, Managing Director of Messe Düsseldorf, looking back at business in the halls of the internationally leading medical trade fair and the flagship event for suppliers in the medical technology industry. From November 13 – 16, the 5,372 exhibitors at MEDICA 2023 and the 735 companies at COMPAMED 2023 provided 83,000 healthcare professionals (81,000 in 2022) impressive proof of their expertise in the realization of modern healthcare in medical practices and clinics – from the supply of high-tech components to high-performance consumer products.

“About three quarters of our visitors travelled to Germany from abroad. They came from 166 countries. Both events are therefore not only leading trade fairs in Germany and Europe, the figures also demonstrate their great importance for global business”, said Christian Grosser, Director Health & Medical Technologies at Messe Düsseldorf. More than 80% are significantly involved in important business decisions in their companies and institutions.

U.S. exhibitor participation at both trade fairs was again strong: 381 exhibitors showcased their product at MEDICA 2023, with 157 participating in the two U.S. Pavilions, organized by Messe Düsseldorf North America. At COMPAMED 2023, 83 U.S. companies displayed their innovations, with 20 exhibitors participating in the U.S. Pavilion also organized by Messe Düsseldorf North America.

The "push" for cooperation and international business from MEDICA and COMPAMED is significant for the industry. This is emphasized by current reports and statements from industry associations. Even though the medical technology market in Germany is at the top in Europe with a volume of around Euro 36 billion, the export quota of the German medical technology industry is estimated at just under 70%. “MEDICA is a good marketplace for the strongly export-oriented German medical technological industry to present itself to its (potential) customers from all over the world. It attracts many international visitors and exhibitors”, said Marcus Kuhlmann, Head of Medical Technology at the German Industry Association for Optics, Photonics, Analytical and Medical Technologies (SPECTARIS).

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